Client Testimonials

“I cannot say enough about the work Novak Media did for my campaign.  Paul's passion, creativity, and finely tuned political instincts made him an indispensable part of my team.  Anthony's expertise on the media buy was matched by his willingness to go the extra mile to stretch the budget. It was a very positive, collaborative partnership.”

Congressman Paul Tonko

“The best single decision we made in our first campaign was hiring Novak Media.”

Dave Valesky
NYS Senator

“Novak Media did an outstanding job on my campaign for Mayor. Paul and Anthony were invaluable members of our team because they shared our belief in a positive campaign. The radio and TV ads they created were powerful and effective. I will always turn to Paul Novak because of his talent and integrity.”

NYS Lt. Gov. Bob Duffy (2010 - 2014)
Rochester Mayor (2006 - 2010)

“Novak Media has been a valued partner in our communications effort, providing radio, television and video work--often on short deadlines--distinguished by high quality and consistent creativity.”

Dennis Rivera
Past President 1199 SEIU
New York's Health & Human Service Union

“I've relied on Paul's advice, creativity and media buying experience since my first run for office. He knows politics and he knows campaigns. He's one of the most decent guys I know, whom I'm proud to call a friend.”

Michael G. Breslin
Albany County Executive (1995 - 2011)

“After 11 years of working more or less shoulder-to-shoulder with Paul, I was never once moved to kick him. He is a patient and generous partner, given to overextending his considerable analytic and strategic skills on behalf of clients. His obsession with ‘working the problem’ has more than once uncovered that one tiny sliver of information that altered the course of the advertising campaign – and made it work. He will fail to wow you with promises, but his results are always worth every penny you pay him.”

Kathy Muscato
Former business partner, current friend
Partner Emeritus
Brand / Cool Marketing

“I've known and worked with Paul Novak on campaigns for over 20 years. He has a calm, even disposition. He works hard and pays attention to detail. As a candidate and elected official, I've valued Paul's integrity and keen analytical skills. He's part of a rare breed that likes politics, is good at it, and still manages to be a pleasure to deal with.”

Patricia McCarthy
Former Monroe County Clerk

“Paul is one of those amazing people who is both creative and organized, bold yet practical and gets the big picture as well as all the details that make it up. His deliberative and calm approach makes him a powerful listener and an even more powerful consultant. I have worked many a tough political campaign with Paul as our 'media guy' and no matter how tight the resources or the deadlines, Paul has always exceeded our wildest expectations!”

Merci Miglino
Former Executive Director
Democratic Senate Campaign Committee